Betbright Sports Review - 4/5 Stars - See Why

Betbright Sports Review:

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Overview

  • CUSTOMER SUPPORT
  • DESIGN & USABILITY
  • BONUSES & FREE BETS
  • BETTING MARKETS & ODDS
  • SPORTS COVERAGE

BetBright is one of a number of new bookmakers to hit the market intent on carving a name for itself among the big boys. Based in Ireland, it is part of the Dedsert (Ireland) Ltd. family, which also includes its sister site, BetBright Casino. BetBright feels similar to other leading sportsbooks, and the team behind the product has clearly done a good job of putting together a sports betting offering to rival the bigger, more established names.

Its high-profile sponsorships of the BetBright Cup at Cheltenham, alongside the BetBright Chase at Kempton Park mean there’s already strong name recognition amongst racing fans. But behind the marketing, how does BetBright really stack up against the competition? Read our in-depth Betbright review below to find out.

Safety and Trustworthiness

BetBright operator Dedsert holds a dual licence, from the UK Gambling Commission and in the Republic of Ireland. While Ireland is its home jurisdiction, the UK is clearly its biggest market, and it spends most of its marketing energy on expanding within the UK to attract new punters. The Gambling Commission stamp of approval ensures fair play and transparency, so punters can take comfort in knowing they’re in safe hands. It is also a member of IBAS (the Independent Betting Adjudication Service), a third-party organisation tasked with resolving disputes between bookmakers and customers.

While it remains relatively new to the scene, BetBright has already made an impact on the industry. In 2016, it was shortlisted in the Rising Star category by eGaming Review, while winning the Best In-House Product award for its proprietary betting platform technology in the same year. On top of these awards, they were also recognised in 2016 by Sports Betting Community, winning the award for Best Football Product. As a small, fledgling bookmaker, that’s a sweet achievement to cap off a hugely successful year.

Deposits & Withdrawals

Mobile

BetBright’s mobile offering includes apps for both iOS and Android devices, and you can download both apps from the ‘mobile’ tab on their website. The iOS app is also available via the App Store, for a slightly more convenient download process/

The apps themselves are largely identical, and cleave to the same clean, straightforward design language as the desktop version of the website. Most importantly, you get access to all of the betting markets – including live betting – as you do with the main site.

The apps also push instant notifications of the latest betting offers and promotions straight to your device, a neat feature that means you won’t miss out on the action.

Desktop

Mobile

Tablet

Instant Play

iOS App

Android App

Free Bet Offers

Betbright’s betting promo offer for new punters is an interesting 25% back as a free bet on net losses from in-play bets. There is a simple 3-step process to claiming this offer

  1. Sign up and register
  2. Make a deposit and opt-in
  3. Place 3 in-play bets at odds of 1/5 (1.20) or more to get 25% of what you bet back as free bets

As with all free bet offers this comes with its fair share of terms and conditions including that you must make 3 in-play bets within the same day, the offer credited to your account the day after you place the 3 in-play bets expires on the day of crediting and is available on mobile only (and on in-play bets only).

Overall, whilst here at Playright we’re in favor of different free bets packaging, the Ts and Cs and overall structure of this offer, requiring you to make x3 separate in play bets on the same day and only by mobile is just way too restrictive.

 

Betting Markets And Odds Quality

Because BetBright is still a relatively new entrant to the market, it doesn’t have the same range or breadth of betting markets as some bigger operators. There are only 19 sports listed for betting on the site, which is about 50% fewer than we’ve found available at most other leading UK betting sites.

However, we feel this is only likely to limit those with a very specific idea of the types of bets they want to place. For the casual punter, there’s still more than enough betting choice here, and the UK and Ireland racing odds guarantee means you can be sure you’re getting the best price for racing bets.

The betting lines, and indeed the most competitive odds, seem to revolve around racing and football. That makes sense when you consider the UK is the main target market – these remain the number one and number two betting sports in the country. For your core gambling markets, BetBright offers fantastic odds that often rival the best available. Bebright will be up there offering the best odds come Grand National or Royal AscotOdds on their other markets and lines though are very middling.

To be frank, we’d rather more bookies focused on offering the best odds (and best user experience) possible, rather than hiding behind a ton of betting markets that hold little appeal to the vast majority of punters.

If you’re looking for a bit of variety beyond the sports offering, there’s also BetBright’s online casino. You’ll need a separate deposit into your account to play the casino games, but with a wide selection of table games, casino classics and video slots, plus a competitive welcome bonus package on the casino side (worth up to £500), it’s a useful extra for punters who fancy trying something new while they’re waiting for their result to come in.

Football

Horse Racing

Tennis

Formula 1

Rugby

Cricket

Golf

Darts

Boxing

Athletics

American Football

Aussie Rules

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Football
Horse Racing
Tennis
Formula 1
Rugby
Cricket
Golf
Darts
Boxing
Athletics
American Football
Aussie Rules
MMA (UFC)
Baseball
Greyhound Racing
Cycling
Gaelic Games
Handball
Hockey
Snooker
Rowing
Sailing
Table Tennis
Show Jumping
Ice Hockey
Winter Sports
Badminton
Basketball
Bowls
Netball
Volleyball
eSports
Financials

In-Play Betting

BetBright does well as far as in-play betting is concerned, with a number of events and specific markets open to betting during the action.

On a typical Sunday you can expect to find hundreds of football games listed for in-play betting, from Premier League betting and La Liga, all the way to Israeli lower league football. There’s also a healthy smattering of tennis, basketball and rugby.

Events are listed by sport, and you can expand or collapse each event from the in-play menu according to your preferences. You can also use the tabbed widget at the bottom of the page to investigate all the live betting events coming up during the week.

The in-play betting console is easy on the eye and particularly intuitive to navigate. When you click through to an event you’ll find stats and match updates at the top of the screen, with the various betting market categories (results, correct score, next team to score, double chance, etc.) underneath. It’s all just a bit neater and more comprehendible than we’ve seen elsewhere, and that goes for the BetBright site as a whole, too.

Generally the in-play options are strong, and there’s plenty to choose from, although, as to be expected, football dominates.  As an active BetBright customer, you’ll also get access to live streaming of all UK and Irish horse races via the smart BBTV console. You’ll just have to wager £1 to watch your race.

In addition Betbright offers cashing-out (but not partial) on the following sports: Football, tennis, cricket, rugby league/union, boxing, baseball, basketball, American football, and ice hockey.

In-Play/Live Betting

Live Streaming

Mobile

Review Summary

BetBright may still be new to the market, but it’s already building a solid reputation for good odds and decent service. There isn’t the same range and depth of betting markets as you’ll find with some bigger bookies, but what it lacks in range, it makes up for in its odds. The prices for horse racing events in particular are up there with the best, and this extends into the football markets, with generous pricing, and even some decent promotions from time to time.

Its got a good app and clean design to help you find your way around the site. What it does lack is more payment options (especially PayPal), partial cash out and just a few more sports to bulk up from the 19 on offer. The new free bet offer also needs some work on, giving bettors more flexibility to actually retrieve the offer. Fill these gaps and BetBright could be heading for an 8 or 9. As it is we’re giving it a 7 but if you’re a football or horse race better this is certainly one site that should be on your shortlist.

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