Betfred Review:

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Overview

  • CUSTOMER SUPPORT
  • DESIGN & USABILITY
  • BONUSES & BET OFFERS
  • BETTING MARKETS & ODDS
  • SPORTS COVERAGE

Betfred is one of the biggest names in sports betting, and the fourth biggest UK bookmaker by some measures. Founded originally by the eponymous Fred Done and his brother back in 1967, the company has come a long way since its humble origins in Salford. Today, Betfred sponsors several high profile sporting events, including the Betfred World Championship of Snooker, the Betfred Super League, and the Betfred Cup in the Scottish football leagues. As one of the most credible, high profile sports betting brands in the country, it’s no wonder Betfred sits in the top tier of all sportsbooks by revenue, punter numbers, and market selection.

Safety and Trustworthiness

Betfred is as secure as an online bookmaker can ever be, which is of course no less than you’d expect from one of the big four. Owned and operated by Petfre (Gibraltar) Ltd., Betfred is headquartered in the gambling hotspot of Gibraltar, where it holds a licence for accepting bets from players outside of the UK.

For UK based punters, it’s the licence from the UK Gambling Commission that is most relevant. Regarded as one of the most discerning gambling regulators in the world, this means both that Betfred is subject to the prying eyes of a significant regulatory body, and that they are operating above board when accepting bets from UK gamblers.

Of course, this won’t come as a surprise to many, given the profile Betfred has built up over the last 50-plus years. With 1650 betting shops in addition to their online and mobile platforms, it’s clear they know what they’re doing, and this is reflected in a safe, trusted and regulated platform for your sports betting.

Another factor to consider is the security of their online platform, and customers want to know their personal and financial information is safe with Betfred. With 128-bit SSL encryption, and partnerships with similarly secure third-parties for handling payment data, there’s a double encryption lock on your most sensitive information. Frankly, you just don’t get more secure than that.

Despite the secure environment at Betfred, some punters still have issues with the service, and you will find complaints about Betfred online if you look hard enough. This is par for the course with any online bookmaker, and you’ll always find a handful of the hundreds of thousands, potentially even millions, of satisfied gamblers every year.

Betfred is no exception, but what is unusual is that there aren’t as many complaints as you would expect to find for a bookmaker of this size. This only serves as a further endorsement of Betfred as a bookmaker that gives a generally positive experience to the vast majority of its customers – no doubt a factor in the firm’s strong commercial performance over the last half-century.

Deposits & Withdrawals

Betfred has support for a range of different deposit and withdrawal methods, including e-wallets like Skrill, Neteller and, most importantly PayPal. Processing time for ewallet withdrawals is usually a maximum of 24 hours, while card withdrawals take around 1-3 days for processing. The maximum withdrawal to card stands at £20,000, and players will be required to very their ID as standard before being eligible to withdraw.

Deposit
Withdrawals
Deposit
Withdrawals
Deposit
Withdrawals

Mobile

Betfred offers a very good betting app for those on iOS and Android devices. The app is designed to look like the Betfred website, and employs mostly the same layout and formatting, so you’ll feel right at home playing on any device. Cash Out and Watch Live are among the additional Betfred features you’ll find making their way to the app, and there’s access to the full run of betting markets you’d normally find online. You can download the apps from the App Store or the Play Store respectively, or you can find a direct link from the Betfred mobile page, linked from the main navigation.

For those that don’t want to bother with the app, or for those on devices that aren’t iOS or Android, you can access Betfred mobile responsive site via your smartphone browser. While we don’t think its as engaging or convenient as the app it’s still an option for those who can’t or don’t want to install the Android or iOS apps.

Desktop

Mobile

Tablet

Instant Play

iOS App

Android App

Bet Offers

Betfred offers new players the chance to play with £30 when they deposit just £10 into a new account, with the help of their matched free bets offer. To qualify, you need to deposit and stake £10 on an event with odds greater than even money, and your free bets are credited within 10 hours of your triggering bet being settled.

You have 7 days to play through your free bets balance, and any unspent credit after this time is void. There is also a wagering requirement on the free bet before you are eligible for withdrawal, although this only stands at 1x – significantly smaller than you’d find in comparable free bets promotions.

This is a good promotion on balance, with very little in the way of wagering requirements, or unreasonably restrictions. For just £10, £30 in free bets feels like a fair offer, and there aren’t anywhere near the usual level of ‘strings attached’ to the offer.

Betfred also do other sport-specific promotions, like Best Odds Guaranteed and 2nd to SP Favourite promotions for horse racing, or ACCA insurance and Double Delight/Hat Trick Heaven on football. Added into the mix, these promotions are designed to make the odds a little sweeter, and to keep you coming back to Betfred as your bookie of choice.

On balance, Betfred sports promotions are strong, as you’d expect from one of the UK market leaders. This translates into good value free bets and promotions for both new and existing customers alike.

Betting Markets And Odds Quality

Betfred offers a range of markets that is more than adequate, across a full roster of different sports and events. You can easily locate different sports from the menu that runs down the left hand side of the page, as well as picking up direct links to specific promotions or other notable events. Within each sport and event, there are a range of betting markets, and it’s possible to get granular in your betting, such is the degree of market coverage.

There’s also the Price Your Punt feature, where you can suggest particular combinations or outcomes and get them priced up with unique odds. You can also use this to see bets that have been priced up for other players, where you might find some more interesting betting propositions. For a list other bookmakers where you can get unique odds, visit our request a bet bookmakers page.

To survive, let alone thrive, in the betting business all these years, you’d expect Betfred to have very competitive odds. You won’t be disappointed, with odds reflective of the other major players in the industry, and often marginally more competitive where it matters. There are event betting markets for e-sports, TV Shows, political events betting and other specials you wouldn’t traditionally associate with sports betting – at least with Betfred, you’re keeping your options open.

Football

Horse Racing

Tennis

Formula 1

Rugby

Cricket

Golf

Darts

Boxing

Athletics

American Football

Aussie Rules

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Football
Horse Racing
Tennis
Formula 1
Rugby
Cricket
Golf
Darts
Boxing
Athletics
American Football
Aussie Rules
MMA (UFC)
Baseball
Greyhound Racing
Cycling
Gaelic Games
Handball
Hockey
Snooker
Rowing
Sailing
Table Tennis
Show Jumping
Ice Hockey
Winter Sports
Badminton
Basketball
Bowls
Netball
Volleyball
eSports
Financials

In-Play Betting

Betfred offers in-play betting on sporting events throughout the day, available for players on desktop and mobile. The ‘In-Play’ tab on the main navigation takes you to a list of the day’s events, showing start times, outright markets and odds, and other features, such as whether you can watch the event live.

The Watch Live feature is applied across a number of in-play events, so that customers with bets on a match or a race can watch the action unfold, via a live stream. You have to be logged in to see the full range of events available, but suffice to say, this makes in-play at Betfred all the more interesting.

In-Play/Live Betting

Cash Out Betting

Live Streaming

Mobile

Support

Betfred support is decent, with several different ways of reaching out for help. You can contact the team through their support email and there’s also freephone support for UK players, and a separate line for bettors elsewhere in the world. One serious limitation here is the lack of live chat, which you would hope for from a bookmaker as established as Betfred. Nevertheless, the support that is available is friendly and effective.

Support

Betfred support is decent, with several different ways of reaching out for help. You can contact the team through their support email and there’s also freephone support for UK players, and a separate line for bettors elsewhere in the world. One serious limitation here is the lack of live chat, which you would hope for from a bookmaker as established as Betfred. Nevertheless, the support that is available is friendly and effective.

Review Summary

Betfred can trace its roots to the 1960s, building a visible presence on UK high-streets and in the public consciousness ever since. Their online and mobile betting offers are worthy of their strong reputation, and underline why so many punters choose Betfred as their primary betting destination.

It would be hard to find somewhere more reputable, trustworthy or secure to bet online than Betfred, and that’s backed up not only by the sheer number of players choose Betfred, but also by the lack of any meaningful volume of complaints. In terms of markets selection and odds-quality, they deliver exactly what you’d expect from a top British bookmaker.

Their promos are particularly strong, kicking off with the £30 free bets as a welcome, followed by the ongoing promotions and sports-specific deals. When you factor in the In-Play and Watch Live features, it’s clear Betfred is the whole package. If there were to be a limitation here, it would have to be support, with the absence of live chat something you will sorely miss in the event of any quick issues or problems. For this reason, Betfred can’t get a perfect score.

While the selection of markets and sports is impressive, it’s not the most in-depth we’ve seen, either. That doesn’t mean you’ll struggle, and for most gamblers, this will be a non-issue – it’s only those who like to delve in to very specific or niche sports that might find themselves a little underwhelmed. On balance then, this nets Betfred an 8 out of 10, and a strong recommendation for punters looking to try somewhere new.

This review is based on the writer's personal opinion.
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