Fitzdares is one of the best-kept secrets in the UK sportsbook market. It is one of the best bookies currently available online, but many people have never heard of it. Amazingly, Fitzdares online has been operating since 2006 and is not a newcomer to the UK gambling industry. It has previously won SBC Racing Sportsbook of the Year and has two sports club locations in London and the Cotswolds. Below we will explain why Fitzdares UK is utterly unique and worth your attention.

Safety and Trustworthiness

Fitzdares sportsbook is one of the most professional sports betting operations in the UK. Don’t worry, there is plenty of betting fun to be had, but when it comes to keeping customers safe, Fitzdares online takes its commitment seriously. Whether it is maintaining customer privacy or providing complete fairness without any influence. 

As always, we have put Fitzdares through our strict security review process and found the following information:

  • A fully licensed bookie: It is very important to us that the casinos we recommend have a license to operate in the UK. Fitzdares meets our expectations with a full license from the UK Gambling Commission (UKGC). This ensures the site meets the strict regulatory standards set by the gambling authority. 
  • Completely fair software: Every bettor on Fitzdares UK has a fair chance of winning their wagers. This means the sportsbook has no influence on the outcomes of bets. To ensure this, the operator allows its software to be independently tested by the UKGC-accredited Gaming Laboratories International.
  • Privacy & Data Protection: All deposits and withdrawals on Fitzdares are behind a layer of digital security protection. This sportsbook works with top payment platforms such as Apple Pay, Visa, and Mastercard. These financial platforms offer robust security measures to protect your transactions, including reimbursement schemes and privacy software. 

What the Customers Say: Checking across social media, Fitzdares online is a well-respected bookmaker with a solid reputation amongst bettors. There are also consistent Know Your Customer checks on the site that prevent fraudulent accounts f    appearing. For example, you will need to provide ID and proof of address to verify your account.

Deposits & Withdrawals

One of the areas where Fitzdares has room for improvement is in the number of payment methods on offer. There are only a handful of debit card options available to customers in the UK. For example, there is no access to PayPal or any other e-wallet, while pre-pay options such as Paysafecard are also absent. 

It is not all unwelcome news for users as all the available payment options are completely secure and convenient. In terms of limits, Fitzdares UK is fairly generous whether you’re on a budget or a high roller. The minimum deposit and withdrawal are £10, while the max deposit limit is £40,000. Max withdrawal limits are set to £250,000.



The Fitzdares app for iOS and Android is one of the better mobile sportsbooks currently available in the UK. It does not stray too far away from the look and feel of the website. That means you get the same clean look that promotes functionality over style. Most bettors will appreciate this concept as it allows them to focus more easily on making wagers. 

Where the Fitzdares app does differ from the website alternative is that this is a bespoke mobile experience. So, you get benefits like better connectivity, better battery performance, and notifications. The menu system is also perfect for mobile users, with all sports, live bets, and markets available on the top UI. 

At the bottom are the account, Chat, bet slip, and casino options. If you prefer not to install the app, you can visit the Fitzdares website through your mobile browser.




Instant Play

iOS App

Android App


Bet Offers

Fitzdares is a back-to-basics sportsbook that keeps things simple and avoids bombarding users with flashy images and banners. While we love that approach, sometimes it goes too far. For example, the operator does not even openly advertise the welcome bonus on the homepage. It is admirable to do this, but it means you need to dig a little by clicking the “Offers” tab at the top of the page. 

At the time of writing, the Fitzdares welcome bonus consists of £30 in free bets when you make your own first £30 in wagers. On top of that, the site also throws in 30 free spins to use on a slot machine in the online casino section. 

Free bet offers are common welcome packages at UK sportsbooks. Even so, the Fitzdares bonus is more lucrative than most free bet promos. As always, there are requirements you will need to meet to be able to participate in this promotion.

Perhaps the most interesting is that the deal is only open to customers ages 21+ , even though the legal gambling age in the UK is 18+. Either way, all new players must deposit at least £10 to get a matched free bet. All wagers under the bonus will need to be on markets with odds of evens (2.0) or greater). 

Free spins are on the popular Reel King and are given within 24 hours of registering. Both the free bet bonus and the free spins expire within 7 days of you making your first deposit.


Not only does Fitzdares provide an excellent welcome package. but it also has a host of rolling promotions for existing players. We would rank Fitzdares UK as one of the leading bookies in terms of available bonuses. 

Money back deals make up the bulk of promotions, such as money back in free bets for specific horse racing market conditions, or money back if a Champions League ends in a draw. Other common bonuses include placing a set number of golf bets landing a free bet, or exclusive deals for specific sports. 

There are always around a dozen promos available at one time, covering popular sports like football, American football, tennis, golf, and more.

Betting Markets And Odds Quality

In terms of available markets and odds pricing, Fitzdares stacks up well to bigger names in the industry. In some areas, it surpasses them with unique betting options you simply cannot find anywhere else. 

There is a base number of around 30 sports, which can sometimes increase if there are special events happening (think the Olympics). These sports cover the most popular (football, NFL, basketball, tennis, cricket, horse racing, etc) and also more obscure sports like snooker and hurling. You can also find plenty of markets covering politics, entertainment, and esports. 

Fitzdares also has the unique “Educated Bet of the Century,” which allows users to wager on the Seldrake-Wopert genome bet. This is a wager between two scientists of the following:

“By 1 May 2029, given the genome of a fertilised egg of an animal or plant, we will be able to predict in at least one case all the details of the organism that develops from it, including any abnormalities.”

You’re not going to find bets like that in too many sportsbooks, and that’s why Fitzdares online is worth checking out. 

Horse racing and football are the biggest sports on the bookie, with thousands of markets open each day. Major soccer games – such as the Premier League – have hundreds of betting options on them. In terms of racing, there are hundreds of meets each day with every race in the UK and Ireland available, as well as plenty of international races. You can also watch all these races via live stream.


Horse Racing


Formula 1







American Football

Aussie Rules

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Horse Racing
Formula 1
American Football
Aussie Rules
Greyhound Racing
Gaelic Games
Table Tennis
Show Jumping
Ice Hockey
Winter Sports

In-Play Betting

One area where Fitzdares is playing catch-up is in live betting. There are plenty of in-play markets for major sports but not the ultra-granular choices you get at other bookies. Furthermore, the general interface does not look modern or engaging. While the stripped-back approach works well for the overall Fitzdares online experience, we think the live betting section needs to be contemporary. 

This is still only a small complaint because the site still does a decent job at providing relevant statistics of in-game events to help inform your betting. Also, we absolutely love the text betting feature, which is unique to this sportsbook. You can text bets, and the site will make them directly for you in real time.

In-Play/Live Betting

Cash Out Betting


Non-Sports Markets

Live Streaming

Virtual Sports Betting



Users can contact Fitzdares by email (bet@fitzdares.com) text (07492 882213), phone (020 7851 5407), and live chat. All options are available from 9 am to 9 pm Monday to Saturday and from 10 am to 9 pm on Sundays. During major events, customer support will be available later in the night. Agents are friendly, and uniquely will also discuss the potential of better prices on markets, which is something we have never seen before.


Users can contact Fitzdares by email (bet@fitzdares.com) text (07492 882213), phone (020 7851 5407), and live chat. All options are available from 9 am to 9 pm Monday to Saturday and from 10 am to 9 pm on Sundays. During major events, customer support will be available later in the night. Agents are friendly, and uniquely will also discuss the potential of better prices on markets, which is something we have never seen before.

Review Summary

Fitzdares UK is one of the best bookmakers online, even if it does not grab the headlines like other brands. It gets an 8/10 because it simply does everything really well but still has room for improvement. More payment methods and a sleeker live betting section would elevate the site further, but neither are dealbreakers. 

That’s because elsewhere Fitzdares online is excellent. It provides a rich selection of sports and betting markets, while also adding unique touches like one-of-a-kind markets, text betting, and loads of bonuses.

This review is based on the writer's personal opinion.
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