Overview
PricedUp Sports was established in 2024, with the goal of providing a top-tier betting experience to British online gamblers. The brand offers casino gaming too, but its sportsbook is the main focus of this review. When you sign up, you’ll be able to benefit from a comprehensive range of betting markets across popular UK sports such as football and horse racing, along with live betting opportunities.
PricedUp Sports is operated by Off Course Bookmakers Limited, a company based in the UK. It also operates a licensed retail betting shop in Birmingham, but for now, PricedUp is the only betting site belonging to Off Course Bookmakers.
Safety and Trustworthiness
Off Course Bookmakers Limited is based in Hove, United Kingdom and is licensed by the UK Gambling Commission. It has held a general betting licence since 2009, but in 2022, it was granted an online betting licence. In 2024, Off Course Bookmakers received a UK licence to offer casino and bingo gambling too.
The terms of the UK gambling licence mean that PricedUp has to protect players from unfair practices and comply with regulations that help prevent underage gambling and financial crime. This means you’ll need to verify your details when you sign up, but the site is secure and safe to use.
The operator hasn’t faced any regulatory action, and while you use the sportsbook, your information will be secured using SSL 128-bit encryption. This means you can provide personal details and make payments without worrying about your data being compromised.
Deposits & Withdrawals
Payment options are limited at PricedUp online. The sportsbook only accepts deposits and withdrawals via debit cards (Visa, Mastercard and Maestro), bank transfers and cheques. There’s a minimum of £5 and a maximum limit of £5,000. Withdrawals will take up to five working days to complete.
Mobile
You can bet anywhere you like thanks to the PricedUp Sports mobile site, which is accessible on smartphones and tablets, no download required. Simply open the sportsbook in your mobile browser and log in to make payments and access the full range of betting options. HTML5 technology ensures the mobile site runs smoothly on mobile browsers, with fast loading times and simple navigation through the menus.
A stable internet connection is all you need to access the PricedUp Sports site on your mobile. However, you can also download and install the UK sportsbook app if you prefer. The PricedUp app is available on the Apple App Store and Google Play Store, allowing you to easily install it on your iOS or Android device.
If you’re using an Android smartphone or tablet, you’ll need to have 23 MB of free space and Android 5.0 or higher. iPhone and iPad users should have at least 18.3 MB of space and iOS 13.0 or later.
Both the Android and iOS apps are very convenient and easy to use, offering fast access to the British sportsbook and its markets. You can benefit from all the same sports events, live betting options and promotions whether you use the desktop site or the site or app on mobile.
Bet Offers
If you’re joining PricedUp Sportsbook for the first time, you’ll be able to claim a welcome bonus which offers free bets. All you have to do is create an account and place a bet on any selection with specific odds. You’ll then receive a bunch of free bets, which can be used to place on the build-a-bet markets.
You should note that once you receive the free bets, you’ll need to use them within 24 hours before they expire. You can bet on any sport to qualify, as long as it’s at the minimum odds. Bets placed on build-a-bet markets won’t count, and neither will cashed-out bets. Only your first bet can qualify for this offer.
Although getting free bets would normally be a good deal, you do have to make a pretty big initial bet to claim them.
PricedUp doesn’t have much to offer in the way of regular promotions. Once you’ve claimed the initial bonus, there aren’t any additional free bets to claim, at least not right now. However, you can make the most of the Price Boosts, which are special boosted odds available on specific events.
Open the Price Boosts option from the menu of the sportsbook to see all the available boosted odds. You can also switch between sports, with horse racing, football, greyhound racing, and American football boosted odds available.
Thanks to the Price Boosts, you can get odds that are on par or better than what you’ll find at other major sportsbooks. There are a variety of single and multibets to choose from in the Price Boosts section, including match winner, goal scorer and outright winner bets.
Betting Markets And Odds Quality
There are 22 sports and event types to bet on at PricedUp Sportsbook. As this is a UK betting site, you can expect great coverage of all major UK sports such as football, cricket, rugby, golf, racing and tennis. In addition, less popular events like snooker, volleyball, cycling and darts. You’ll even find coverage of international sports, including American football, Australian rules, basketball and baseball.
There are fewer sports available to bet on compared to other major sportsbooks in the UK, but you’ll still find great coverage of all the biggest and most popular events taking place around the world. The sportsbook’s homepage shows you the next races and in-play matches to bet on at the top of the page. You can switch between horse racing and greyhound racing or between football, tennis and cricket in the in-play section.
If you want to see upcoming events, simply open the sports page and choose any of the options in the menu. You can then use a drop-down menu to look at matches for specific competitions or just scroll through all the available upcoming matches. A wide range of events is covered, including premier competitions and lower-level tournaments.
Betting markets offered on events depend on the sport itself and the popularity of the match. Football matches typically provide the best selection of betting markets, including:
- Match winner
- 1st half winner
- Correct score
- To score 1st goal
- To score last goal
- Player to score
- Draw no bet
- Both teams to score
- Asian handicap
- Double chance
- Half-time full-time
- Total goals
In addition, there are the build-a-bet markets on most matches at PricedUp UK. These let you combine multiple selections on the same match to create your own bet. You can also choose the popular build-a-bet option to see which bets are currently popular with other customers.
When comparing the odds at PricedUp to those at other UK online gambling sites, we found that the odds were generally worse than the best possible odds you could find elsewhere, but not by a huge margin. If you want the best possible odds, you can check out the price boosts section of the sportsbook.
In-Play Betting
In-play betting options are shown at the top of the sportsbook, making it easy to find live games you can bet on as they’re happening. In addition, you can open the in-play section from the sportsbook menu. From here, you’ll be able to see all sports or switch between the different sports shown at the top of the page.
All major sports are covered with in-play betting options available, and a range of competitions are available to bet on. The current scores are shown next to the live odds, which are updated in real-time as the match progresses. Unfortunately, the time or stage of the match isn’t shown, but you can select an event to see all these details along with other live stats.
The live tracker is available for in-play football matches, giving you a clear display of what’s happening on the pitch. All game actions, including possession, shots and dangerous attacks are shown as they happen, and you can also see how many corners, cards and goals each team has shown. Live trackers are available for other sports, too, such as tennis.
Live streaming may not be offered at PricedUp Sports, but the live tracker provides a lot of valuable information when it comes to choosing your bets. There’s a good range of betting markets to pick from as well, although this will depend on the popularity of the event. Bigger matches have more live markets available.
Cashing out bets is possible a lot of the time, with the cashout symbol shown next to your bet in the bet slip. You can do this while the game is in progress, although cashing out will be suspended during major events during the match. The available profit from cashing out is also shown by the cashout symbol.
Support
If you have any issues or questions while using PricedUp Sports, the FAQ page offers a lot of answers to common questions. This page is accessed from the side menu of the sportsbook and provides information about responsible gambling, payments, account verification, complaints and more. However, it’s not comprehensive, so you may still need to contact the support team.
Thankfully, PricedUp offers a live chat service, which is available 24/7. Simply select the live chat option from the sportsbook’s side menu to speak to a member of the support team. Response times are good, and if you prefer, you can also send an email or a message over your preferred social media platform.
Review Summary
Overall, PricedUp is a fun and accessible UK online sportsbook with lots to offer. It has a great range of sports betting options on all major sports, and the platform is really easy to use. You can download the mobile app for convenient access on your smartphone or tablet, too.
Although the welcome bonus doesn’t offer the best value, it’s still worth claiming to receive free bets, and there are also regular price boosts to enjoy. For that reason, we have awarded the sports betting site a 7.4/10 rating.