Bet365 Review:

Bet365 sign up offer:

Up to £100 in Bet Credits
UK Licensed
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Overview

  • CUSTOMER SUPPORT
  • DESIGN & USABILITY
  • BONUSES & FREE BETS
  • BETTING MARKETS & ODDS
  • SPORTS COVERAGE

Stoke-on-Trent’s own bet365 is a phenomenal success story in the world of sports betting. From humble origins as a chain of family-owned betting shops, the business grew into what is undoubtedly one of the world’s biggest sports betting platforms, and a clear market leader for punters in the UK. Employing over 3,500 people and reaching some 23 million customers worldwide, Bet365 is kind of a big deal.

A multi-award winning operator with decades of experience, and official sponsor of their home Premier League team Stoke City FC, bet365 has one of the most impressive pedigrees of any UK sportsbooks. But does the sportsbook justify their reputation?

 

Safety and Trustworthiness

As a starting point, anyone betting at bet365 can have absolute peace of mind that they’re dealing with the pros. This is a massive company – chief executive Denise Coates has been known to pay herself salaries in the hundreds of millions each year, from this multi-billion pound company. As corporate as they come, bet365 punters can be certain they’re betting with the real deal – a legitimate, trusted operator well-versed in running a safe and secure, top tier sports book. Over 23 million repeat gamblers means they’re doing something right, and it doesn’t take too long to figure out why they’re top performers.

bet365 is fully licensed and regulated in the UK, under the watchful eye of the Gambling Commission – no less than you’d expect from a compliant sportsbook. This ensures they adhere to the laws and regulations within the UK, and means bettors can take comfort knowing there’s an independent third party watching over their every move. As an additional point, it’s also been noted that bet365 actually pay taxes in the UK, rather than basing their operations offshore – not a deal breaker for most players, but another good reason for British players to get behind this fully British business success story.

Bet365 invests heavily in technology to keep their punters safe, including on-site SSL encryption and the most secure payment gateways on the market. While payments are invariably handled through third parties like PayPal, Skrill and Apple Pay, they are integrated with safety and security at the forefront of their considerations. This extends to their mobile apps, so you can rest assured you’re betting in a completely safe environment with one of the most trusted names in the business.

Of course, you don’t get to the size of bet365 without a number of complaints, and if you look online, you’ll find them. There are even some complaints that have led to legal challenges and prolonged court cases. This is nothing to worry about – most sportsbooks have complaints, and bet365 is no different, they just have more customers. While there are a few complaints outstanding, these mostly tend to relate to instances where users have breached the terms and conditions, or where problems have arisen with free bets or withdrawals, and there’s nothing that would indicate a company-wide issue of concern for new customer. On the whole, the vast majority of their customers have an enjoyable experience, and come back to bet365 time after time.

Deposits & Withdrawals

bet365 support a huge range of different payment methods, and truly excel in streamlining the process of depositing and withdrawing from your account. All the usual suspects are there, including PayPal, Neteller and Skrill, as well as the likes of Apple Pay, Entropay, Paysafecard and Pingit. One of the best features here is the speed with which payments are handled – withdrawals to e-wallets are handled in just 24 hours, while credit or debit cards take up to 5 banking days, depending on the method.

They also offer high withdrawal limits of up to £100,000 per transaction by bank transfer, or £37,500 if you’re withdrawing to Neteller. The high withdrawal limits combined with speed of transaction on cashing out makes bet365 one of the best sportsbooks we’ve seen for deposits and withdrawals.

Deposit
Withdrawals
Deposit
Withdrawals
Deposit
Withdrawals

Mobile

No prizes for guessing, bet365 also benefits from some of the best sports betting apps on the market. Whether you’re an iOS or Android user, they’ve got you covered. The apps are stylish, instantly recognizable from the bet365 branding, but they’re also incredibly easy to use. Wether you’re flicking through in-play markets, managing your cash-out bets, or just looking to deposit or withdraw money from your account. The apps load quickly, are incredibly stable and secure, and just do everything well.

There’s also the mobile site, which renders automatically in-browser on any smart device – no apps involved. If you need to, you can simply access bet365 on your device browser, login and you’re ready to go, exactly as you would if you were betting on a laptop or desktop computer. Between the first class mobile apps and the seamless mobile browsing experience, bet365 show the rest how it’s done.

Desktop

Mobile

Tablet

Instant Play

iOS App

Android App

Free Bet Offers

New players are eligible to take advantage of the welcome package at bet365 – up to £100 in free bet credits when you set up a new account and deposit a minimum of £5. You’ll need to have a settled bet to qualify, and the bet credits are matched 100% to the size of your initial deposit. As you’d expect there are a number of terms and conditions attached to the offer which you’ll want to check out before claiming it for yourself.

Bet credits cannot be withdrawn and are held in your account until you use them. You need to settle bets equal to the amount in bet credits you’re hoping to claim, and you have 30 days in which to activate the offer. Deposits through Neteller, Skrill and Skrill 1-Touch are exempt, and so will not contribute towards your bet credit amount.

The bets you place in order to qualify for the bonus bets must be placed at odds of 1.20 or greater, which is 1/5. Cashed-out bets also do not contribute to the settled amount necessary to trigger the bonus, although any portion left remaining will be eligible as a contribution.

As free bets go, this is a pretty complicated offer to get your head around. It’s not that it’s a bad offer – just one that many players will find difficult to understand on first reading. We recommend you read through each of the terms and conditions a couple of times to make sure you know how the offer works. This could be a little simpler, but if that’s the only area where bet365 could improve things, you know they’re doing well.

You’ll also find a number of other promotions, available on an ongoing basis. These are often updated around major sporting events, so it’s always worth checking in ahead of time to see what’s available. ACCA bonuses, early payout offers and Extra Time Extra Chance are just a few of the more common types of bonuses available, but these are categorised by sport and change all the time. At the time of writing, the promotions available looked good, and regular customers will no doubt benefit from taking advantage of these added extras.

Significant Terms & Conditions

New Customers only. Up to £100 in Bet Credits. Sign up, deposit £5 or more to your account and bet365 will match your qualifying deposit in Bet Credits when you place qualifying bets to the same value and they are settled. Min odds/bet and payment method exclusions apply. Returns exclude Bet Credits stake. T&Cs, time limits & exclusions apply.

  • Available to new customers only. Make a qualifying deposit of £5* or more and claim the offer within 30 days of registering your account to qualify for a 100% matched amount in Bet Credits, up to a maximum of £100*. Once claimed, your Bet Credits will be held in your account balance and are non-withdrawable.
  • To release your Bet Credits for use, you must place qualifying bets to the value of your qualifying deposit (capped at €100*) and they must settle within 30 days of claiming the offer. Only qualifying bets settled after claiming the offer will count towards this requirement.
  • Deposits made using NETeller, Skrill or Skrill 1-Tap will not count as your qualifying deposit.
  • Bets placed must meet certain conditions to count towards the release of your Bet Credits:
  • Must contain at least one selection at odds of 1/5 (1.20) or greater.
  • In market/fixture combinations that only have two or three potential outcomes (for example Soccer Full Time Result), where you have placed bets on more than one potential outcome, either pre-match or In-Play, only the outcome with your highest cumulative stake will count.
  • Where a stake has been partially Cashed Out, only the remaining active stake will count.
  • Where a bet has been edited using our Edit Bet feature, only the new stake on the new bet will count.
  • Fully Cashed Out, Instant Games, Gaming, void bets or bets placed via our Telephone Betting service will not count.
  • Your Bet Credits are non-withdrawable, and Bet Credits stakes are not included in any returns. Any returns from Bet Credits placed will be added to your Withdrawable Balance. Bet Credits cannot be used on certain products, offers/promotions and bet types. See full Terms and Conditions for details.
  • Your Bet Credits will be forfeit and removed if your account is inactive for 90 consecutive days.

*or currency equivalent

T&Cs, time limits and exclusions apply.

Betting Markets And Odds Quality

There are a huge range of betting markets covered by bet365, ranging across all major (and even some minor) sports. These are generally accessed by clicking on the fixture, which in turn allows you to access the full range of secondary markets on offer. These are arranged in a tabbed form, so you can easily browse over the list of markets before getting down to the odds.

In terms of odds quality, bet365 is matched with the other major bookmakers, verging towards being slightly better value in some cases. bet365 often sets the benchmark for others to follow, and on a quick spot check, they were offering the same, sometimes fractionally better, odds than Paddy Power and Betfair.

 

Football

Horse Racing

Tennis

Formula 1

Rugby

Cricket

Golf

Darts

Boxing

Athletics

American Football

Aussie Rules

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Football
Horse Racing
Tennis
Formula 1
Rugby
Cricket
Golf
Darts
Boxing
Athletics
American Football
Aussie Rules
MMA (UFC)
Baseball
Greyhound Racing
Cycling
Gaelic Games
Handball
Hockey
Snooker
Rowing
Sailing
Table Tennis
Show Jumping
Ice Hockey
Winter Sports
Badminton
Basketball
Bowls
Netball
Volleyball
eSports
Financials

In-Play Betting

bet365 are in-play specialists, with a lineup of real-time betting markets visible under the ‘In-Play’ tab. Choose your preferred sports from the top bar to see all the events currently underway, complete with live odds updated in real-time to reflecting the changing dynamics in each football match, tennis match, horse race or whichever other event you’re betting on. Clicking on any of the listed fixtures gives you access to the more in-depth markets, where you can bet against more nuanced outcomes. It’s easy and intuitive to use, and a clear front-runner versus other online bookies for betting in live time.

A smaller number of these events are available to be live streamed, and there’s a tab at the top of the main in-play board that allows you to flick between ‘All Events’ and ‘Live Streaming’. You need to be logged in to your account to view the streams, but this is another nice addition for those who enjoy watching their bets come in.

In-Play/Live Betting

Cash Out Betting

ACCA

Non-Sports Markets

Live Streaming

Virtual Sports Betting

Mobile

Support

Support is best in class, with multiple ways to get in touch with the bet365 team. Live chat is the easiest, and you’ll find it’s available around the clock, 24/7. You’ll usually wait no more than a couple of seconds to be connected to a chat agent – it’s like the VIP treatment, compared to some smaller sportsbooks.

Email and phone support are there too, although you’ll often need to have your account details to hand ahead of calling. Emails are usually responded to within a matter of hours, although this can vary depending on the time you sent the email and the issue you’re emailing about. All in all, this is customer support done very well, with knowledgeable, helpful chat agents on hand to steer you to the answer you need.

Support

Support is best in class, with multiple ways to get in touch with the bet365 team. Live chat is the easiest, and you’ll find it’s available around the clock, 24/7. You’ll usually wait no more than a couple of seconds to be connected to a chat agent – it’s like the VIP treatment, compared to some smaller sportsbooks.

Email and phone support are there too, although you’ll often need to have your account details to hand ahead of calling. Emails are usually responded to within a matter of hours, although this can vary depending on the time you sent the email and the issue you’re emailing about. All in all, this is customer support done very well, with knowledgeable, helpful chat agents on hand to steer you to the answer you need.

Review Summary

bet365 really needs no introduction, and if you’re considering whether you should bet with them or not, you’re already a prime candidate for setting up an account. They’re one of the biggest and most reputable sportsbooks in the UK, and it’s hard to imagine anyone dismissing bet365 as a viable contender for their online or mobile betting.

Their market selection and odds quality is second to none, as is their platform – whatever device you’re playing on, it’s an easy, enjoyable experience. Added extras like live streaming (with over 140,000 events a year) combine with their in-play and cash-out functionality to make bet365 a quality choice.

If there were any bones to pick, it might be the terms and conditions of the bonuses and promotions, which seem a little more complicated than you might expect. This is in part down to the fact that bet365 don’t really need promos to attract players – they do everything right, and if you’re not already won over by the offering, it’s unlikely better terms will do it for you.

On balance, while they’re not perfect, they’re pretty close. Only a rating of 10 out of 10 would do justice to bet365, testament to the work they’ve done over the years to establish their brand as the best in market for online sports betting in the UK.

If you feel like Bet365  is not for you, visit our Bet365 Alternatives Page.